30.05.2022

France 24 confirms its results and continues to expand in Europe

According to the results of Ipsos “Affluent Survey Europe 2022” conducted in 2021 among opinion makers in 21 European countries, France 24, the international news channel, is rising in both audience and brand awareness*.

France 24’s recognition and weekly audience continue to expand with 48.1% of respondents reporting that know about France 24 (+1.1 points in one year), and 5.2% of makers saying they follow the international news channel each week (+0.5 point). France 24’s weekly audience increased strongly in France and Switzerland, and also in the United Kingdom, Ireland, Spain, Turkey, Denmark and Hungary.

These results in Europe are complemented by the success of France 24’s digital platforms in the 21 countries studied, with 6.7% of opinion makers saying they visit the website each month. (+1.3 point)
France 24 is followed by nearly 8 million European opinion makers (+0.8 million in one year) on TV and digital platforms every month.


 

*Constant scope: top income earners aged 21 - 74 in the TOP20% of wealthiest households.

Source: Ipsos Affluent Survey - Europe 2022, surveys conducted from January to December 2021 among a representative sample of the population aged 18 and over in the TOP20% of the wealthiest households in Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Luxembourg, the Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, the United Kingdom, Turkey, Poland, the Czech Republic, Hungary and Russia (Moscow and St. Petersburg).

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Mattia Atmoun

press relations manager - France 24

+33 1 84 22 73 87 - +33 6 70 77 18 81

mattia.atmoun@francemm.com

Estelle Torgue

press relations officer - France 24

+ 33 1 84 22 95 21 - +33 6 72 04 68 61

estelle.torgue@france24.com

@PressF24